Liz Mason And High Rock Don't Fear Bench Accounting

Liz Mason, CPA and CEO of High Rock joins the show! We're talking Arizona, today, specifically around the Maricopa County election audits, and we'll hear about some of Liz's insights into her own firms, and her work with Xero. We'll also talk about the PCAOB house-cleaning efforts. In app news, we've got a lot to talk about with the new, and not-so-popular QuickBooks pricing changes for ProAdvisors, and customers. We're taking a look at Bench's recent raise, and what it means for other providers. We've got a few surveys from Xero, Sage, and others, along with a listener voicemail, and a review! All this and more, right here, right now!

Show Notes

1:12 – Meet our guest, Liz Mason, CEO and Founder of High Rock Accounting
2:46 – Is the Maricopa County election audit truly an audit? Here's what professional auditors have to say … 
6:08 – Liz gives us the scoop on her excited, and busy world! 
8:17 – Gensler Ousts PCAOB Chair; Other Board Members to Follow
Duhnke removed as PCAOB chair as transition to new board begins - Journal of Accountancy
10:00 – Intuit Answers Questions About ProAdvisor Pricing
10:05 – Upcoming changes: Accountant discounts and QuickBooks Online pricing - Firm of the Future
10:52 – QuickBooks Online Price Changes -
19:35 – Bench Raises $60 Million USD Series C and Expands Beyond Accounting with Launch of Bench Banking
21:43 – Shopify adds to list of strategic deals with investment in Vancouver’s Bench Accounting
29:26 – Clio Legal Software
30:18 – The Job Ahead: Small businesses and the global economic recovery
33:05 – Nearly half of firms say COVID-19 spurred innovation, growth: Study
42:50 – Liz zeroes in on Rebel Rock, the cannabis-focused spinoff of High Rock
46:30 – Sage 2021 Close the Books Survey reveals businesses can shorten close process times by 36 percent by switching from spreadsheets to cloud financial management
48:19 – Thanks to Joe in Los Angeles for calling in!  
Latest product news – June 2021
55:01 – David discusses the Greenback app integrations
56:03 – We got a review!  Thank you, App Ninha! 

Get in Touch

Thanks for listening and for the great reviews! We appreciate you! Follow and tweet @BlakeTOliver and @DavidLeary. Find us on Facebook and, if you like what you hear, please do us a favor and write a review on iTunes, or Podchaser. Interested in sponsoring the Cloud Accounting Podcast? For details, read the prospectus, and NOW, you can see our smiling faces on Instagram! You can now call us and leave a voicemail, maybe we'll play it on the show. DIAL (202) 695-1040

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